The '67' trend is fascinating because it shows how fast a meme can mutate. In October, it was a joke trailer; in January, it's a legitimate search trend with lore and fan theories. It’s the Slender Man effect all over again. The internet wills these monsters into existence. I give it two weeks before Hollywood tries to buy the rights and ruins it with a PG-13 adaptation starring a stranger from TikTok. Enjoy the mystery while it lasts.